If you’re a business owner looking to boost your online presence, one of the first steps you should take is to claim your Google My Business listing. This free tool allows you to manage how your business appears on Google Search and Maps, making it easier for potential customers to find you.
However, as a busy business owner, you may not have the time or expertise to fully optimize your Google My Business listing. That’s where a digital marketing agency can help. By granting admin access to your Google My Business account, you can allow the agency to make necessary updates and improvements on your behalf.
Here’s how to grant admin access to Google My Business:
- Log into your Google My Business account.
- Click on the Users tab in the left-hand menu.
- Click on the blue Invite new users button in the top right corner.
- In the Invite new users pop-up window, enter the email address of the agency you want to grant access to.
- Select Manager as the role for the agency. This will give them full control over your listing without being able to delete it.
- Click Invite.
Note: You must be an owner or manager of a listing in order to add or remove users.
The agency will receive an email invitation with instructions on how to accept and gain access to your listing. Once they have accepted, they will be able to make changes and updates as needed.
The benefits of granting admin access to your Google My Business listing
By giving your digital marketing agency admin access to your Google My Business account, you can save time and ensure that your listing is fully optimized for maximum visibility. Some of the benefits include:
- Consistent branding: Your agency can update your business information, such as hours and contact information, to ensure it is consistent across all online platforms.
- Regular updates: Your agency can regularly post updates and promotions on your behalf to keep your listing fresh and engaging.
- Improved SEO: By optimizing your listing with relevant keywords and information, your agency can help improve your search engine rankings.
- Increased customer engagement: With access to insights and analytics, your agency can monitor how customers are interacting with your listing and make necessary adjustments to improve engagement.
Granting admin access for Google My Business to your digital marketing agency is a simple yet effective way to enhance your online presence. By following these steps, you can rest assured that experts are managing and optimizing this important aspect of your business while you focus on running the day-to-day operations.
We at Business Casual Digital are dedicated to helping small businesses succeed online. Have a project in mind? Get in touch!
